Whenever you are looking to develop your brand and you are creating content on various social media, it's incredibly important to connect all those platforms. That's why it's beneficial for you to have a website with ARC Profile, in which your accounts can all be linked in one centre.
1. Having an ARC Profile will expand your reach and makes it easier for your audience, or a scout to connect with you. For instance, your following from Instagram may have not realized you were also on Twitter or Twitch, thus they have the opportunity to see a new side to your content.
2. Social media is vital in this day and age, and as much as audience members want to be informed of who you are as a person, social media further validates who you really are. Having this available to an audience on your website gives that person the full picture of who you really are.
3. Social media channels are how people try and brand themselves. Whether it's through promoting a product/service, or themselves, lots of people use social media to create an audience. Therefore, it makes sense to have your social media connected to your website, so they can have access to everything and every account through one platform.
If you are lacking the social media accounts then continue this lesson to learn how to start your account for Instagram, Twitter, Youtube, Twitch and more!